Simple pricing. None of it live.
What it will cost. When it does.
The first ten merchants keep it free.
Not free for a month. Free, kept, for the ten brands who help us work out whether this is any good — on whatever we end up charging everyone else.
And nothing is chargeable today regardless: there is no sign-up, no card field and no billing in popuup yet. Shops are made by hand, one at a time. The prices below are what we intend to charge once there is something to charge for, published now so nobody has to guess rather than so anybody can pay.
Every marked line below is one that doesn’t exist yet
Intended plans
- First ten keep thisFree
One shop, with our credit at the foot of it.
$0
Ask for a shop- One published shopnot built yet
- Built from your public product feed
- Rebuilds against current stock
- Views, clicks and checkout clicks
- Carries “Made with popuup”
- Launch
For a brand making a shop per campaign.
$49per month
Ask for a shop- More shopsnot built yet
- The credit comes off
- Creator-attributed shops
- Rebuild rules per shop
- Everything in Free
- Growth
For a brand where every post gets its own.
$129per month
Ask for a shop- Shops without a practical limitnot built yet
- Per-creator numbersnot built yet
- Priority on new merchandisingnot built yet
- Everything in Launch
Marked lines are the ones that do not exist. Everything else runs today, for the merchants we are making shops with by hand — which is why the honest price for all of it is currently nothing.
The three, side by side
A tick means it runs today for the shops we build by hand. The marker means it is intended and not built.
| Compare plans | Free | Launch | Growth |
|---|---|---|---|
| Published shops | not built yet | not built yet | not built yet |
| Built from your catalogue | ✓ | ✓ | ✓ |
| Rebuilds against stock | ✓ | ✓ | ✓ |
| Shopify checkout | ✓ | ✓ | ✓ |
| Views and clicks | ✓ | ✓ | ✓ |
| Creator-attributed shops | — | ✓ | ✓ |
| “Made with popuup” credit | Always on | Comes off | Comes off |
| Per-creator numbers | — | — | not built yet |
Questions worth asking first
- Does this replace my store?
- No, and it is not built to. popuup reads your catalogue and makes a shop from it; the sale happens in your Shopify checkout, on your domain. We never touch payments and never own the customer.
- Do you take a cut of sales?
- No. There is no commission and no plan to add one — the money never passes through us, which is the same reason we could not take a cut if we wanted to.
- What if I stop paying?
- Your shops keep working and the credit goes back on. A link in somebody’s bio should not break because a card expired, and a shop that dies with a subscription is a shop nobody would risk putting there.
- What counts as one of the first ten?
- A merchant we make a shop for who tells us they want it live. We are counting, and when the ten are gone the offer is gone — it is not a rolling banner. Ask now and you will know quickly whether you are inside it.
The price today is nothing.
Send your store and a sentence about who the shop is for. If it turns out to be any good, we will talk about the numbers above then.